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Band formed in Denmark by indie singer/songwriter Adrian Sullivan in 2003

About Primrose

Indie singer/songwriter Adrian Sullivan's (from Dungarvan in Waterford) band formed in 2003 when he invaded Denmark, stole their best musicians and half of Simply Red on the way home. Debut album 'All You Want To Believe' was released in 2008.

Bio from Primrose's MySpace page:
Not your average Rock ‘N Roll band, Primrose delivers quite a unique and fresh sound. They ever so slightly lean towards a melancholic, British inspired rock-pop. With influences to the likes of Coldplay, Radiohead and even U2. But after one listen they undeniably hold their own place among their peers. Especially with front man Adrian Sullivan's vocal ability along with Kasper Olsen's ingenious guitar riffs and equally inspiring instrumentation and beats from the rest of the band. Thus giving them their own unique sound. Which reveals an explosive content that is destined to leave its mark.

Formed summer of 2003, Primrose are all set to take over the radio waves. Based in Denmark for a number of years and now returning to Irish soil, Primrose comes well equipped to handle the pressures of being in the spot light. Their 1st single "The best in you" ushered Brother Brown (who remixed songs for Madonna, Britney Spears, Pet Shop Boys etc. ) out of hibernation, as he was eager to add his own mark on PRIMROSE.

Their new single gracing the charts in the coming weeks “The best in you” is taken from their most impressive album "What you want to believe". Which was recorded in a various locations including Lundgaard Studios and Sun studios. With the likes of saxophone player Chris De Margary and trumpet player Kevin Robinson, both from Simply Red. Also joining in was Guitar player Chester Kamen (Roger Waters) and drummer Hugo Deggenhart (Bootleg Beatles).

After further recordings in Copenhagen, the album continued to come to life. All that was left were the finishing touches. Well known producer Bob Clearmountain (Robbie Williams, Paul McCartney, Sheryl Crow etc.) loved the songs and for the first time agreed to mix an “unsigned album.” Clearmountain, Vindeby and Sullivan, perfected Primroses final sound while American manager, Alvin Handwerker, normally juggling artists like AC/DC, agreed to pass the album amongst his contacts in the USA. Gaining them wide spread acclaim within the Industry. Then Primrose were swept up by Scandinavian label “Playground Music.” Before returning home to Ireland ready to make their mark. So watch this space, Internationally acclaimed Primrose is about to take over Ireland. In a nice way of course (o:

The album "What you want to believe" is completed and is released in 2008 following the release of their 1st single in OCT 2007.

Download Primrose MP3s

Download 25 FREE songs at! The emusic service offers MP3s downloads of many of the artists listed on Click the emusic image on the left to sign up for a free trail and then search emusic to see if Primrose tracks are available on the site.


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